About us

Poetry of form

Poelle is not just a brand, it is a presence. The name combines the words “Poetry” and “Pelle” (the Italian word for skin), embodying our essence: form that carries meaning, materials that evoke emotions, design that resonates.

Poelle was founded by Pavlo Popko and Petro Lyshak – two creators united by a common vision of creating a brand where quality is uncompromising and beauty has depth.
What started with handmade Pavlo accessories soon turned into a fashion brand with its own atelier in Ukraine and a global community of women who resonate with our message.

We design for presence, not attention

Poelle is a luxury brand at your fingertips – combining futuristic minimalism, everyday functionality and high-end craftsmanship.
We don't follow trends. We create what is durable.

Each Poelle product is a silent mirror – it reflects the woman who wears it without ever overwhelming her.
It doesn't impose a style - it creates a moment in which a woman can hear herself.

Form with soul

Our creations consist of three layers:
Idea. Craft. Emotion.
We start with inspiration — drawn from music, architecture, movement, silence.
Then we shape it with careful hands—our products are not mass produced; they are created with presence and attention.

Everything is made in our own workshop in Ukraine.
We control every step – from the first cut to the last seam.
For us, quality means respect: for you, for the craftsmanship and for the idea that inspired us.

Design that never gets old

At Poelle we don't decorate - we distill.
We don't copy the past - we build the future.
Our style is futuristic minimalism: silhouettes that stay, details that don't shout, forms that breathe.

Our bags speak with structure – not noise.
They create space — they don't distract.

Materials that whisper

We work with natural leather, soft suede and pleasant-to-touch linings.
Nothing is ornamental – everything is palpable.
From the fittings to the scale, everything works in harmony.

The material is the first thing your skin touches. It should be alive.
And worthy of the woman who wears it.

Packaging as a ritual

Unboxing Poelle products isn’t about logistics—it’s about taking the first breath of a relationship.
Our packaging is not over the top, but well thought out.
Each layer—the box, the paper, the ribbon—is designed to hold emotion, touch, and presence.

Poelle's product doesn't just arrive. It enters.

Service with integrity

We are not playing the scarcity game.
We don't pressure - we care.
The phrases are clear. The conversations are human.
Every message is a chance to bring you closer to what we're building.

It's not about fashion. It's about feelings.

Poelle exists not only in our products – but also in our visual language, our cultural presence and the women who wear our clothes.
We don't shout on social media. We whisper—and people want to listen.
We do not share products, but states of being.

Poelle does not apply to accessories.
It's about your sense of self — and how it stays with you.

We hope you will become part of our shared history.

With love,
Poelle.